Meet our leadership team. With decades of entertainment technology experience, our leaders work closely with staff to drive innovation, operate the business and define our culture.
Karthik is the President of Gracenote responsible for leading the company’s Music, Video, Sports, Automotive and Technology businesses.
In his 16-year tenure at Nielsen, Karthik has held a variety of leadership roles spanning the U.S., Middle East and Asia for Nielsen’s Buy and Watch businesses. Most recently, he served President, Expanded Verticals, and led the teams serving advertiser and agency clients. Prior to that role, Karthik was Executive Vice President of Digital Enablement where he oversaw a global transformation program. He previously led Nielsen’s Media Analytics business, which delivers deep analytical insights that help media companies with their ad sales and programming activities.
As head of Nielsen China, Karthik oversaw the company’s initiatives towards China becoming one of the company’s fastest growing markets for Nielsen. Karthik began his career as an account executive at Ogilvy & Mather in India.
Karthik has a passion for talent development and serves as Nielsen’s co-Executive Sponsor for the Asian Americans Link (AAL) internal employee resource group. He holds a degree in Economics from Loyola University in Chennai and an MBA from Illinois State University.
Chief Financial Officer
Patrick is Chief Financial Officer of Gracenote responsible for leading the finance and accounting teams and overseeing all finance functions including strategy and planning across the company’s business verticals.
Prior to joining Gracenote, Patrick served as VP and Head of Business Operations at NBC Universal’s FandangoNOW. There, he led the formation of the company’s new Home Video division, which grew from Fandango’s acquisition of M-GO, a digital TV and streaming movie service. Patrick was responsible for the business operations of the division, which included oversight of the roadmap, content acquisition and merchandising, business development and strategy.
Previously, Patrick served as CFO and Head of Business and Corporate Development for M-GO, where he led the sale of M-GO to Fandango in 2016. Prior to this, he was CFO at two separate companies in the e-commerce space, Group Vice President of corporate development at Blackhawk Network, a subsidiary of Safeway Inc., and ran corporate development at IC Media, where he helped raise three rounds of venture capital and sold the business to a large international partner.
Patrick earned a Bachelor of Science, Accounting from The Leventhal School of Accounting at the University of Southern California and a master’s equivalent Certificate in Japanese from the School of Comparative Culture at Sophia University in Tokyo, Japan. Patrick is a licensed CPA (inactive) in the State of California.
Chief Product Officer
As Chief Product Officer, Rich is responsible for the development and delivery of Gracenote products worldwide. Previously, Rich was General Manager of Video for Gracenote and Tribune Media Services (TMS), which merged in 2014 following Tribune’s acquisition of Gracenote from Sony.
Prior to joining Gracenote, Rich was Vice President of Entertainment and Women’s Lifestyles at Yahoo! where he more than doubled original content and spearheaded the launch of new entertainment properties through partnerships with CBS.
Rich has served in a variety of general management, strategic planning and business development positions at Rovi Corporation, which acquired Gemstar-TV Guide. As SVP and General Manager of Digital Media, he increased annual online revenue by more than $20MM and grew traffic by 40 percent in two years.
Rich earned a BA in history from Harvard University, an MPhil from Cambridge University and a JD and MBA from The Ohio State University.
Chief Content Officer
As Chief Content Officer, Atul leads the company’s global content and editorial teams across Video, Music and Sports to develop global content strategies and expand on the company’s existing content and data offerings.
Previously, Atul founded and was CEO of What’s-ON, the largest video data provider for India and the Middle East, which was acquired by Gracenote in 2014. In this role, he successfully raised funding from Sequoia Capital and Intel Capital and helped the company achieve market leader status in Electronic Program Guides (EPG) and TV search.
Before launching What’s-ON, Atul served as Vice President for Television Audience Measurement (TAM) Media Research, a joint venture between Nielsen India and Kantar Media Research created to quantify TV viewership.
Atul currently sits on the TV Ratings Technical Committee for the Broadcast Audience Research Council (BARC) in India.
Co-Founder and Chief Technology Officer
As Gracenote’s Co-Founder and Chief Technology Officer, Steve is responsible for leading the Gracenote engineering teams and developing scalable platforms and state-of-the-art technologies.
In 1995, Steve co-developed the Compact Disc Database (CDDB) to display information about the CDs being played. CDDB represented one of the first crowd-sourced services, relying on millions of users from around the globe to populate the database with music information. The CDDB service became the foundation of Gracenote and helped usher in Apple iTunes and the first iPod.
Prior to Gracenote, Steve led development teams at various Silicon Valley companies focusing on fault tolerance, performance and operating system development. He spent several years at Stratus Computer where he designed and developed disk I/O subsystems.
Steve received BS degrees in Math and Biology from the University of California, Santa Cruz and is a World Technology Network fellow.
General Manager, Music and Auto
Brian is Senior Vice President and General Manager of Music and Auto for Gracenote. In this role, he is responsible for delivering next generation music and automotive infotainment systems and managing relationships with all major automakers, suppliers as well as music entertainment companies.
Brian has served in several leadership positions with Gracenote since joining the company in 2000. Most notably, he served as President of Gracenote Japan where he established the company’s APAC operations in Japan, Korea and Taiwan and spearheaded explosive growth of Gracenote’s Automotive business with major Asian OEMs.
Brian later assumed the role of SVP of Worldwide Sales and Marketing for Gracenote, where he grew annual revenue to $105MM and increased the sales pipeline by more than 200 percent across its Music, Video and Auto verticals.
Brian also played a critical role in Gracenote’s integration with Sony following the 2008 acquisition. He drove joint engineering projects with Sony to achieve new “first to market” features and enhanced performance for several Sony products and business groups.
General Manager, Video
Simon is General Manager, Video responsible for working with the top cable, satellite and OTT providers in the world and extending Gracenote’s already market-leading position in TV, movie and digital first video metadata.
Simon has more than 20 years of digital media experience across licensing, product, marketing and sales. Prior to Gracenote, Simon held a number of leadership positions at Rovi Corp. Most recently, he served as Senior Vice President of Worldwide Licensing, the company’s largest business unit, where he helped drive Rovi’s international expansion efforts and developed new market opportunities in mobile, CE and the cloud. Previously, as Senior Vice President, Marketing & Sales, Simon successfully grew Rovi’s data business by 25% in less than two years and owned relationships with the company’s largest Tier 1 customers.
Earlier in his career, Simon worked in general management, product and marketing roles for U.K. based subsidiaries of Thomson and Philips and headed the global product and marketing for well-known audio brand Celestion. He also co-founded a mobile and fixed line communications start-up, Pathfinder Telecom.
Simon graduated with Honors from the City University, London with a BS degree in Electrical & Electronic Engineering. He also served on the Board of Directors for a joint venture between Rovi and Dentsu, the third largest advertising agency in the world based in Japan.
Senior Vice President, Business Development and Strategy
Ginger is Senior Vice President and Head of Business Development and Strategy at Gracenote. She is responsible for driving strategic business deals and commercializing new business opportunities across the company.
Before joining Gracenote, Ginger served as Senior Vice President and Head of Business Development and Strategy at M-GO, a digital TV and movie streaming service that was a joint venture of DreamWorks Animation and Technicolor. She played an instrumental role in negotiating M-GO’s first studio content licensing deals and bringing both an integrated movie store and 4K streaming offering to the platform.
Prior to M-GO, Ginger worked in multiple senior leadership roles at Technicolor, including Chief of Staff of Global Sales, where she successfully helped cultivate relationships with cable operators and Hollywood studios. She also managed the company’s multi-billion dollar international sales operations function covering IP and ingredient technologies.
Ginger holds an MBA from The Wharton School at the University of Pennsylvania and a BA from Colby College.
Senior Vice President, Sales
Andy is Senior Vice President, Sales responsible for licensing Gracenote’s full line of Video, Sports and Music data offerings and content recognition technologies.
Prior to its acquisition and integration with Gracenote in 2014, Andy was Vice President of Sales at Tribune Media Services (TMS), Tribune’s industry leading video metadata arm. There, he led the company through a period of record revenue growth, winning deals with major MVPDs around the globe.
Before being elevated to the top sales role at TMS, Andy served as General Manager, New Media Sales for the company where he played a key role in the creation of the company’s On Entertainment product line, which is widely recognized as the industry standard video data offering and is used by every major pay TV operator in the U.S.
Andy brings more than 20 years of experience working with top-tier pay TV, OTT, consumer electronics and technology customers as well as deep institutional knowledge to the company.
Vice President, Marketing and Communications
Graham is Vice President, Marketing and Communications responsible for elevating the Gracenote brand and overseeing all internal and external communications across business verticals.
Graham joined the company in 2010 under Sony’s ownership. He has shepherded the Gracenote brand through its acquisitions by Tribune Media and Nielsen, as well as its seven acquisitions and the launch of its Sports business.
Before Gracenote, Graham ran communications at THX Ltd., the entertainment technology and certification company founded by George Lucas. There, he led all partner-marketing efforts with major consumer electronics and automotive manufacturers, including LG, TiVo and Ford. Graham worked closely with the Ford team to launch the Ford Sync platform, which revolutionized automotive infotainment.
Earlier in his career, Graham held positions at Bay Area advertising and PR agencies where he served as communications and creative copywriting lead for start-ups and established companies ranging from Samsung and NetGear to SkyGo and TSMC. His creative work has won numerous industry awards, including national and local Addys and Summit Awards.
Vice President, Legal
Sal is Vice President, Legal responsible for heading up Gracenote’s legal team and providing counsel on a range of matters including intellectual property, privacy and data security, worldwide M&A, commercial transactions and corporate compliance. Sal played an instrumental role in ushering through Nielsen’s 2017 purchase of Gracenote from Tribune Media. Prior to that, he spearheaded legal activities and due diligence around Gracenote’s acquisitions of What’s-ON, Baseline, HWW, Enswers, SportsDirect and Infostrada Sports.
He spent more than a decade at Tribune Media serving as Chief Intellectual Property Counsel. In this role, he oversaw Tribune’s broad IP portfolio and led all corporate acquisition and litigation-related matters. Prior to Tribune Media, Sal was an Associate at the Chicago-based law firm Goldberg Kohn Ltd., which specializes in intellectual property and business litigation. Before that, he was an Associate at Sidley Austin.
Sal earned his JD from the Duke University School of Law. He is also a patent attorney registered to practice before the United States Patent and Trademark Office.